FBA 28: Fitness tech, Crossfit and client retention with Eric Malzone

Apr 15, 2019

Jack interviews Eric Malzone, host of The Future of Fitness podcast and fitness business consultant on what’s happening stateside.

They delve into fitness technology, Crossfit’s journey and what we can learn from there success and we touch on many little gems that you’ll be able to work into your business.

In today’s episode we discuss:

1. How a text message started Eric’s fitness business journey
2. Starting a Crossfit box at the start of the global economic crisis
3. How and why Crossfit exploded 2010 onwards
4. Focus on retention; keep your clients
5. What trends are there in the US that we may see in Asia soon
6. What’s happening in fitness tech
7. Why the first 90 days of a client’s life cycle are so important
8. Narrowing down on your niche
9. Just like fitness, don’t expect quick, easy results in business

 

RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM

EPISODE WEBPAGE

 

GUEST INFO

ERIC MALZONE ON LINKEDIN

FITNESS BLITZ RADIO

FUTURE OF FITNESS PODCAST

CERTIFIED COURSE CREATION